Seminar Info

Seminars start at 5:00 each day and last 1 hour.
Speaker
Time
Date
Location
Seminar Name
Steve Walker,
Extension Specialists

North Carolina State University Furniture
Manufacturing and Management Center
5:00pm
Tuesday,
October 5th
High Point

Comfort Suites
7619 Thorndike Rd,
Greensboro, NC

Critical Aspects of Any “Lean Manufacturing” Implementation

Paul Hoffman,
Manager of Sustainable Strategies

Choate Construction Company

5:00pm
Wednesday,
October 6th

Mooresville

Fairfield Inn by Marriott
120 Consumer Square Drive
Mooresville, NC

The LEED Rating System

Brandon Uttley,
President

Web Business Freedom Inc.

5:00pm
Thursday,
October 7th

Charlotte

Double Tree Hotel
2600 Yorkmont Rd
Charlotte, NC

Social Media and its Implications for Business


Speaker Bios

Paul Hoffman

Manager of Sustainable Strategies
Choate Construction Company

Paul Hoffman is a LEED consultant for Choate Construction Company, a commercial general contractor based in the southeast. With experience on over 30 LEED projects across the country, Paul has implemented, managed and completed a wide variety of LEED projects and provides training educating employees and companies on sustainable design and construction. Paul will be speaking on the LEED rating system and the challenges and opportunities presented to the various industries associated with the built industry. In addition to the rating systems, Paul with discuss the various government incentives, rebates and allowances that sustainable design brings to building owners, builders and designers such as the 179D Federal Energy Tax Deduction.


Brandon Uttley

Brandon Uttley, APR, is president of Web Business Freedom Inc. With more than 20 years experience in public relations and web development, Uttley began his career in public relations at a firm in New York City before moving to Charlotte to work with several local and regional public relations and full service marketing agencies. In 1999, he co-founded the brand consultancy and design firm carbonhouse, inc. and helped grow it to become one of Charlotte’s largest Web design firms.

In 2008, he founded Web Business Freedom, which specializes in web strategy and social media marketing. In this role, he helps create conversations and connections for a range of clients include Charlotte Mayor Anthony Foxx, NASCAR Hall of Fame, Duke Energy, Springmaid, WIX Filters and the Blue Ridge Parkway Foundation.

Uttley is a graduate of the School of Journalism and Mass Communication at UNC-Chapel Hill and served as president of the Charlotte chapter of Public Relations Society of America in 2009.

www.webbusinessfreedom.com

In his NexGen presentation, Uttley will discuss social media and its implications for businesses. He will review the latest trends and how to strategically use the most effective tools, including Facebook, Twitter and more. Discover how to effectively monitor online conversations, respond to issues and spread your messages quickly and cost effectively.


Steve Walker

An educator backed up with a furniture manufacturer’s point of view, Steve Walker is an extension specialist for the North Carolina State University Furniture Manufacturing and Management Center (FMMC). Steve received his undergraduate degree from Wofford College and a Masters in Business Administration from Clemson University. He has more than 20 years of manufacturing management experience with a broad range of furniture companies including The Hon Company, Ethan Allen, and Thomasville Furniture Industries. Steve’s work these days (at one of the premier engineering universities in the world) has him extending the services of NC State to manufacturers across North Carolina. The projects he has developed and coordinated have helped businesses save thousands of dollars through process improvement and cost saving ideas.

In addition to process improvement projects, the FMMC has an outstanding reputation as a testing resource for furniture companies across the country. The FMMC labs, led by Dr. Harvey West, can provide a full range of testing opportunities for companies, particularly those testing their construction methods to B.I.F.M.A. standards. As of September, 2010, the FMMC can also provide onsite testing to companies concerned about lead content in their painted finishes, in compliance with the Consumer Products Safety Insurance Act.

In his NexGen presentation, Walker will be talking about what he feels are the critical aspects of any “Lean Manufacturing” implementation. Lean can be applied many different ways in many different environments, but for a company to be successful certain things must be done. With both successful and unsuccessful implementation experiences to draw on, Walker thinks he knows what matters most, and looks forward to sharing his insights.